Helium 10 Starter Is Gone. Here's What Survived.

A sample of the ledger · 3 of 17 rows

Tool

Your Starter cap

Where it lives now

Verdict

Xray (Chrome Extension)On-page product validation

Your Starter cap5,000 Amazon requests / mo; Walmart 50 launches

Where it lives nowFree plan keeps Xray with limited daily uses

KEPT

Keyword TrackerRank tracking over time

Your Starter cap20 keywords (some sources: excluded entirely)

Where it lives nowFree plan: ~20 keywords; not enough for one product's keyword set

PAYWALLED

Freedom TicketFlagship training course (90+ modules, 40 hrs)

Your Starter capFully included, identical to Platinum access

Where it lives nowNot on the Free plan; access dies with the subscription

KILLED

Black BoxProduct database research

Your Starter cap20 lifetime uses

Where it lives now5–20 lifetime uses on Free

KEPT

ProfitsP&L dashboard

Your Starter capAmazon unlimited

Where it lives now30-day trial, then dark

KILLED

+ 14 more rows in the PDF

The move nobody emailed you about

Starter, retired Jan 2026

$39/mo

$349/yr on annual billing

+231%

Platinum, the new floor (Apr 2026)

$129/mo

$1,188/yr on annual billing

Grandfathered rates were reported as temporary, with no published end date. The sheet prices all three of your options over 12 months so the decision is arithmetic, not anxiety.

Inside the 8 pages

01 The verdict ledger

All 17 tools stamped KEPT, PAYWALLED, or KILLED, with your exact Starter cap, where each tool lives now, and what restoring it costs.

02 The cost math

Free vs. Platinum vs. Diamond priced over 12 months, against what Starter actually delivered: a four-tool core most subscribers never exceeded.

03 The five traps

The lifetime cap that never resets, the $997 course clawback, the tools that were always 30-day trials, and the grandfathering clock.

04 The decision guide

Three seller profiles mapped to the three paths, so you can locate yourself in one read and stop re-litigating the choice.

05 Sources, disclosed

Nine dated sources, cross-checked. Where they conflict, the row is flagged instead of silently averaged. You can verify every number.

06 The third option

What it costs to rebuild the four-tool core outside Helium 10, including what is now free that Starter used to charge for.

✦ FREE 17-PAGE FIELD GUIDE FOR AMAZON SELLERS

Helium 10 killed the $39 plan.Here is exactly what survived and what did not.

For Helium 10 Starter subscribers, past and grandfathered. A feature-by-feature verdict on all 17 Starter tools: what the Free plan kept, what moved behind the new $129 paywall, what died outright, and the full 12-month cost math for every path forward. Ten minutes to a decision.

Enter a valid email to receive the sheet.

Check your inbox. The verdict sheet is on its way. Unsubscribe anytime

Stay free, pay the new floor, or rebuild. Know which, and why, before the grandfathering clock runs out.

This page and the linked document are an independent analysis for informational purposes. Helium 10, Freedom Ticket, and all tool names referenced are trademarks of their respective owners; no affiliation or endorsement is implied. Pricing verified July 2026 and subject to change.